Lise-Mari Crafford

Lise-Mari Crafford

Lise-Mari joined Allan Gray as a consultant in the Life and Retirement Operations department in 2008 and is currently the head of the ManCo Distribution team. She holds a Bachelor of Commerce (Honours) degree in Financial Risk Management from Stellenbosch University and is a CFP® professional.

Articles by Lise-Mari Crafford

Insights categories - Personal investing

Why financial optimism matters and how to find it when the world is a mess

By Lise-Mari Crafford on 28 Sep 2022

Reading time: 6 mins

Lise-Mari Crafford, head of ManCo Distribution, discusses why being optimistic about our personal finances matters, and how we can look on the bright side wh...

Insights categories - Personal investing

Ready, set, invest

By Lise-Mari Crafford on 14 Dec 2020

Viewing time: 59 mins

Starting a new long-term investment is less daunting when you follow a methodical approach. In the fifth instalment of our 6-part Personal investing 101...

Insights categories - Personal investing

Part 3: How to be a resilient investor

By Lise-Mari Crafford on 09 Jun 2020

Reading time: 8 mins

To be a successful investor, you need to understand what you are getting yourself into upfront, make sure you are comfortable, and then buckle in for the rid...

Insights categories - Personal investing

Optimism in a time of distress

By Lise-Mari Crafford on 23 Apr 2020

Reading time: 9 mins

As we pull together as a nation struggling to come to terms with the health and financial crises we face, is there any room at all for optimism? Lise-Mari...

Insights categories - Local investing

Understand your Stable Fund investment

By Claudia Del Fante and Lise-Mari Crafford on 31 Dec 2013

Reading time: 8 mins

We have written on many occasions about the role investors play in their investment success. Key to this is understanding your fund's risk profile and...


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